3D real-time visibility of your environment:
ensuring safety without deploying more staff.

With NewSense Engineering, you receive a 3D live image of your surroundings, are automatically informed of potential hazards by AI and can immediately initiate targeted measures.

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Successfully implemented projects

Real-time detection of dangerous situations involving the movement of people at the entrance and exit as well as at the grandstand.

UEFA - Champions League

Real-time detection of unauthorized access and seamless tracking of suspects.

Munich Airport

Road safety and traffic optimization through high-quality 3D data and digital twin

Municipality of Aschaffenburg

With increasing crowds at airports, stadiums and events, it is becoming increasingly difficult to recognize risks in good time and react quickly. Delayed decisions can lead to accidents or panic.

With NewSense Engineering your security infrastructure into an intelligent 3D live image.

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Our software analyzes behavior in real time and automatically detects potential dangers.

You can send emergency personnel to the right place in a targeted manner, in turn saving costs and increasing safety at the same time.

Why security
is becoming increasingly difficult in busy places

Warum Sicherheit an belebten Orten immer schwieriger wird.

Passenger numbers at airports are rising every year, public transport ridership is breaking records and billions of people are visiting festivals, fairs and stadiums annually.

More and more people are out and about, especially in busy places.

The result is
an increased risk of dangerous situations:

The more people there are in one place, the more difficult it becomes to control them and react quickly in an emergency. Overcrowding, confusing situations and delayed decisions can lead to accidents, panic and even deaths

That means: it is becoming increasingly difficult for those responsible to guarantee security. More and more staff are needed, while at the same time there is a shortage of skilled workers in the security industry.

Why security
is becoming increasingly difficult in busy places

Warum Sicherheit an belebten Orten immer schwieriger wird.

Passenger numbers at airports are rising every year, public transport ridership is breaking records and billions of people are visiting festivals, fairs and stadiums annually.

More and more people are out and about, especially in busy places.

The result is
an increased risk of dangerous situations:

The more people there are in one place, the more difficult it becomes to control them and react quickly in an emergency. Overcrowding, confusing situations and delayed decisions can lead to accidents, panic and even deaths

That means: it is becoming increasingly difficult for those responsible to guarantee security. More and more staff are needed, while at the same time there is a shortage of skilled workers in the security industry.

Why security
is becoming increasingly difficult in busy places

Passenger numbers at airports are rising every year, public transport ridership is breaking records and billions of people are visiting festivals, fairs and stadiums annually.

More and more people are out and about, especially in busy places.

The result is
an increased risk of dangerous situations:

The more people there are in one place, the more difficult it becomes to control them and react quickly in an emergency. Overcrowding, confusing situations and delayed decisions can lead to accidents, panic and even deaths

That means: it is becoming increasingly difficult for those responsible to guarantee security. More and more staff are needed, while at the same time there is a shortage of skilled workers in the security industry.

How you can ensure safety, without deploying even more staff

For more situations to be monitored, you need more cameras and more staff, right?

Well, not really.

Because:

More staff is nearly impossible due to the shortage of skilled workers in the security industry.

More cameras are of little use because they only show individual image sections, which then have to be analyzed by more personnel.

As soon as the situation is captured on camera, it is often already too late. In order to react quickly, emergency services need to be positioned and coordinated in advance.

Cameras only provide 2D images, they cannot track people precisely and do not work reliably in the dark or in bad weather.

Instead imagine if you could:

Visualize environments in real time with a 3D view and have an overview from anywhere.

Automatically receive information when suspicious situations occur.

Automatically identify and track conspicuous persons.

Have responses initiated automatically, such as sending security personnel, informing the control center or activating alarm systems.

React reliably even in the dark or in bad weather.

And all this without deploying more staff.

How does that work? With NewSense Engineering.

How NewSense Engineering works: hazard prevention through real-time data

3D-Visualisierung der Umgebung.

3D visibility of the environment

Sensors capture the entire environment in real time and create a 3D representation of the situation. In contrast to conventional cameras, which only show individual image sections, this allows us to create a complete image of the entire area. This gives you an comprehensive overview in which you can see all people, vehicles and movements in the monitored area.

NewSense Engineering ist selbstverständlich DSGVO-konform, sodass du dich nicht um zusätzliche Datenschutzaufwände kümmern musst

100 % Data protection compliant

NewSense Engineering is GDPR-compliant, of course, so you don’t have to worry about additional data protection efforts. Compared to conventional camera systems, NewSense Engineering eliminates the high cost of the internal approval process, which often involves works councils, data protection officers and lengthy approval procedures. All data is processed securely and meets the highest standards.

Automatic hazard detection

Thanks to highly developed AI algorithms, the system automatically detects suspicious situations. While traditional cameras only deliver the image they capture, NewSense Engineering can automatically identify potential threats based on the 3D environment and movement patterns.

This means: no wasted time and no manual checks – the algorithm quickly recognizes where something is happening and issues a warning immediately.

Du hast also nicht nur eine vollständige Übersicht, sondern auch die Fähigkeit, sofort zu handeln.

Fast reactions

As soon as a hazard is identified, our system automatically initiates the desired measures. Depending on the situation, you can decide what response is required. For example: security personnel might be sent specifically to the source of danger, the control center would be informed, or an alarm system may be triggered.

So you not only have a complete overview, but also the ability to act immediately.

Zuverlässigkeit bei Dunkelheit und schlechten Bedingungen.

Reliability in darkness and poor conditions

Our sensors provide precise and reliable real-time data at any time of day or night, regardless of weather conditions or brightness. Unlike conventional cameras, which often lose their functionality in darkness or bad weather, NewSense Engineering works in all conditions.

Eine vollständige 360°-Ansicht.

A complete 360° view

Our sensors not only provide you with a detailed view of your current location. You also get the opportunity to monitor the surrounding – be it traffic, congestion or neighboring roads. This allows you not only to improve safety, but also to optimize traffic and avoid congestion.

The result:

Instead of assigning more and more staff to monitor situations around the clock and be on site promptly, you can deploy staff specifically where they are actually needed.

Use cases: NewSense Engineering is already being used here sucessfully

Stadiums and major events:

At sporting events, concerts or festivals, NewSense ensures that all movements in the crowd are recorded. Suspicious situations, such as overcrowded areas or unauthorized access, are automatically detected so that security staff can react immediately

Airports and train stations:

At airports, the technology is used to monitor access areas and for perimeter protection. The system detects unauthorized movements and potential dangers.

Traffic junctions and roads:

At busy traffic junctions or on busy roads, NewSense helps to monitor traffic and reduce congestion. The technology analyzes traffic volumes in real time and enables a rapid response when bottlenecks occur.

Public events and exhibition grounds:

At trade fairs, conferences or other large public events, the technology is used to control crowds and detect dangers before they escalate. NewSense ensures that security measures are implemented quickly here as well.

Our sensors can monitor any type of environment – from stadiums, airports and train stations to traffic routes and public events. They provide detailed, real-time monitoring of the environment to detect risks and respond immediately.

Cooperation process

Pilot project

We start with a pilot project, which usually lasts 2 to 4 weeks. During this phase, you can test the software in your own environment at your leisure. During the pilot project, we test specific use cases together to see how the technology works best in your environment. We observe how and where dangers occur and adapt the software accordingly so that it recognizes and reacts to potential risks at an early stage.

Integration/final commissioning

Are you convinced? Then we program the software for your environment. We seamlessly integrate existing systems such as surveillance cameras, alarm systems and communication systems into the technology. This is followed by the final commissioning. We test all components to ensure that the software works optimally in your environment and is ready for immediate use.

Update and continuous development

After commissioning, there are regular update and maintenance appointments. The software can be adapted as required. For example, if new dangers such as forgotten suitcases or incorrectly parked cars are to be recognized as potential risks in the future. We define new actions and reactions so that the system always meets the latest security requirements. We also offer the option of integrating other systems, such as camera systems or alarm systems, so that the entire security infrastructure can be networked and used even more efficiently.

How you can work with us

Schedule an appointment directly via the website Demo appointment.
In this meeting, we will explain to you in detail how the software works and how it can be integrated into your environment. We will present you with a live demo of the technology and work together to develop a concept for integrating it into your existing systems.

About us

As a start-up founded in 2024, we are already a partner of UEFA and support Munich Airport. We develop
AI-driven systems that make it possible to identify potential threats in real time and respond to them automatically. This allows us to increase efficiency and improve response times without the need for additional personnel.

Our founders:

Dr. Yang Ji ist CEO von NewSense Engineering.

Dr. Yang Ji

CEO

holds a doctorate in applied computer science from the Technical University of Munich. With many years of experience in sensor and AI technology for autonomous driving, gained at leading companies such as Siemens and Volkswagen, he is a pioneer in the development of smart safety technologies.

Doychin Tsanev ist CTO von NewSense Engineering.

Doychin Tsanev

CTO

is an expert in AI-based object detection and tracking. With a degree in computer vision from the University of Stuttgart and experience in the development of sensor and recognition technologies at Hyundai Mobis as well as a leading company in the field of 3D sensor technology, he has contributed significantly to the development of precise monitoring and analysis systems.

Our locations

We are based in Munich and Berlin, but we serve customers throughout Europe. We come directly to you to work with you. As part of a pilot project, we will introduce you to NewSense Engineering directly at your location so that you can test the software at your leisure.

Frequently asked questions about NewSense Engineering

What is NewSense Engineering and how does it work?

NewSense Engineering is a software that combines AI technology and 3D data visualization to detect potential threats in real time. Our software analyzes behavior and movements in your environment and automatically detects suspicious situations. It makes it possible to control targeted security measures such as switching on alarm systems or sending security personnel without manual intervention.

How does NewSense Engineering help with security monitoring in busy places?

In busy places such as airports, stadiums and festivals, the risks of accidents and panic increase as crowds grow. NewSense Engineering provides 3D visualization of the entire environment, allowing you to monitor all movements in real time. Automated hazard detection and targeted measures ensure a rapid response and prevent security incidents before they escalate.

What are the advantages of 3D visualization?

Our 3D visualization allows you to monitor the entire environment in real time. In contrast to conventional cameras, which only show individual image sections, you get a complete overview. This helps you to identify risks at an early stage and gives you the opportunity to take targeted action where necessary.

How does automatic hazard detection work?

Thanks to our AI algorithms, the system automatically detects potential dangers such as unauthorized movements, crowded areas or suspicious behavior. As soon as a risk is identified, the system immediately issues a warning so that you can react immediately. This avoids manual checks and delays.

Is NewSense Engineering also reliable in the dark and in bad weather?

Yes, our sensors provide accurate and reliable real-time data at any time of day and in all weather conditions. Unlike traditional cameras, which often work poorly in the dark or bad weather, NewSense Engineering works reliably in all conditions.

How will the software be integrated into my existing security infrastructure?

NewSense Engineering can easily be integrated into your existing systems such as surveillance cameras, alarm systems and communication systems. After an initial pilot phase and customization of the software, the final integration and commissioning takes place in your environment to ensure that everything works.

How long will the pilot project last?

The pilot project usually lasts 2 to 4 weeks, during which you can test the software in your real environment. In this phase, specific use cases are tested and the software is adapted to your specific needs so that it recognizes potential risks in your environment at an early stage and reacts to them.

What does NewSense Engineering cost?

The cost of implementing NewSense Engineering depends on the size of your security infrastructure, the integrated systems and the use cases. You will receive a concrete cost overview in the demo appointment.

How can I schedule a demo appointment?

To find out more about NewSense Engineering and see the software in action, you can book a demo appointment directly via our website. We offer online demos where we can introduce you to the technology and develop a concept for integrating it into your existing systems.

Is NewSense Engineering data protection compliant?

Yes, NewSense Engineering is 100 % GDPR compliant. All data collected is processed securely and meets the highest data protection standards, so you don’t have to worry about additional data protection efforts.